Nuso pulls Klaviyo campaign, flow and channel performance — email and SMS — and puts it next to your Shopify revenue. So email is measured against actual orders, not just Klaviyo's own attribution.
Klaviyo syncs alongside Shopify — every campaign and flow measured against real orders.
Every channel's own dashboard flatters that channel. Email claims revenue, paid claims the same revenue, and the totals never add up — so you never really know what email is worth.
Klaviyo credits itself generously. Add its claimed revenue to your ad platforms' and you've "made" more than the store did.
A welcome or win-back flow erodes a few percent a month. Nobody notices until a quarter's revenue has leaked away.
Email performance sits in one tab, paid in another, revenue in a third — so email never gets judged in the blended picture.
Nuso syncs your campaigns, flows and channel performance — email and SMS — and measures them against actual Shopify orders. Every send gets the numbers that matter: open, click, revenue and revenue per recipient, in one table beside the rest of your store.
Open, click, revenue and revenue per recipient for every campaign and every flow — one view, one currency.
Email revenue is reconciled against Shopify orders, not taken on Klaviyo's word.
See how each channel pulls its weight — and how email interacts with paid in your blended MER.
Spot a welcome or win-back flow that's slipped month on month — before a quarter of revenue leaks away.
Compare campaign vs flow revenue mix against real orders, and justify email's share of budget with numbers that reconcile.
Watch open and click trends across the list and spot fatigue setting in — before unsubscribes spike.
Email doesn't work in a vacuum — it retains the customers your ads acquire. Nuso shows email and SMS in the same blended MER as your paid channels, so you can see what each channel really contributes and defend email's share of the budget.
Every channel is measured against the same Shopify revenue, so the shares actually add up.
See how email interacts with paid — and what happens to efficiency when either one moves.
Open, click, revenue and revenue per recipient for every campaign you send.
Welcome, abandoned checkout, win-back and more — tracked over time so decay shows up early.
The truest measure of send quality — how much each address on the list is actually worth.
Email vs SMS side by side — see which channel carries the revenue and where to lean in.
Klaviyo's claimed revenue reconciled against actual Shopify orders — no self-graded attribution.
Email and SMS sit inside your blended efficiency view, next to Meta, Google and TikTok.
Connect Klaviyo in minutes and see email measured against real orders. 14-day free trial · No card required · £199/month, everything included.
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